x factor
Transformation Begins Here


We also have, “Bring a Friend Friday”!
On the 1st Friday of every month, existing members can bring a friend for free.
(All guests just need to sign in at the front desk).



Struggling to find a gym that feels like home? At X Factor Fitness in Visalia, CA, we are the local alternative to the big corporate gyms. Our community-driven approach ensures you’re more than just a gym member – you’re part of a supportive team. Your X Factor begins here.

X Factor Fitness – located at 1208 N Demaree St, Visalia, CA 93291 – is a locally owned and operated full-service gym that offers a variety of exercise equipment, machines and personal training.

Ready to join?

Let’s Grow together

Get more than just IN Shape.

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Real Work. Real Results.

Why X Factor Fitness?

Local Gym ACCESS

X Factor Fitness is Visalia and Tulare County’s top rated fitness center, and the local alternative to the big and overcrowded gyms. Our 8,500 square foot facility offers a full selection of gym equipment with free weights, weight circuit machines and new cardio equipment.


Convenient Amenities

Our fitness center comes fully equipped with free day-use lockers, private bathrooms and showers. We also offer convenient protein shakes, energy drinks and branded apparel for purchase. We want our gym to be your personal gym and a place where you feel welcome.

Powerlifting Facility

We are USPA certified and have an entire section dedicated to powerlifting so you can max out your squat, bench press, deadlift and more. The USPA is a national powerlifting organization in the United States with sanctions local, regional and national meets in the country.

This Is Our X Factor

Offers & Details

Fitness Center
Exclusive Memberships

Personal Training


Growing Community

find your x factor here

Real Fitness.
Real Results.


Welcome to X Factor Fitness! We are a full-service fitness center and gym located in Visalia, California. Since 2010 We have been serving the Visalia and Tulare County Community for over 14 years, and are proud to have earned the reputation of being the cleanest and freshest fitness center in town. We are locally owned and operated by Brad Bergman and Robert Herndon. Join a local fitness community that is passionate, determined, and supportive of your goals. Whether you’re here for a day pass or a committed gym member for years, we have what you need. X Factor Fitness was established to provide a new and different fitness center model for Visalia, Tulare County and the Central Valley area. We offer a facility large enough to be able to offer a full selection of equipment, machines and weights while being local, approachable and not too big or impersonal. Our 8,500 square foot facility offers the best of both worlds. X Factor Fitness is locally owned and operated by fitness industry professionals who understand the importance of providing a clean facility with a friendly, knowledgeable staff. We started pre-sale operations in November of 2009 and fully opened the facility in June of 2010. Take advantage of our regular membership packages and discounts!

xfactor fitness

Why Train at X Factor Fitness

we take fitness to a new level.

Find your X Factor with our new and comprehensive fitness equipment tailored to strength training, mobility enhancement, and weight loss. Designed by our certified owners, staff, and personal trainers, our weights and machines are crafted to address your specific fitness goals and optimize your overall well-being. Our fitness center aligns with your goals and combines a personal touch to your exercise routines that actually help you shed pounds sustainably and achieve lasting results. For those looking to build strength and muscle tone, our strength training racks and machines offers progressive overload workouts to maximize your gains safely and efficiently. Additionally, our mobility equipment focuses on enhancing flexibility, stability, and range of motion through targeted exercises and therapeutic techniques, ensuring you move with ease and confidence in everyday life. Whether you’re aiming to slim down, bulk up, or improve mobility, our diverse range of machines and equipment cater to all fitness levels and aspirations, empowering you to reach your full potential and thrive in your fitness journey.


You are always welcome to tour our facility. Come and see what sets us apart!


Stay motivated. Our personal trainers will help you find a perfect workout.

Strength Training

From traditional powerlifting lifts like squats, deadlifts, and bench presses to innovative functional exercises that challenge your muscles in new ways, our strength training program is designed to deliver results.


Whether you’re aiming to improve endurance, burn calories, or boost overall cardiovascular health, our cardio zone provides the perfect platform to achieve your fitness goals. 

Weight Loss

Join us at X Factor Fitness and discover how you take your fitness journey to new heights.

what your neighbors are saying

Client Testimonials

"I've been going here for over 2 years and X Factor is, hands down, the best gym in Visalia. The owner's are nice, friendly, helpful, and they really care about their members and successes! The equipment is top notch. They're always upgrading and improving it, there's something for everyone. I can't say enough good things about this gym, 11/10 highly recommend!!

Jessica Babagian

"I was blown away by this locally owned gym in Visalia, CA. It's a very well kept and clean facility that has a passion for people's success. Not only was the building well kept, but the landscape and the decor was very modern and attractive."

Donny Parker

"Great locally owned gym. Management makes sure everything Is clean and working fine. the owner is constantly upgrading the gym with new equipment."

Saul Castaneda

Pricing Plans

At our gym, we believe in providing accessible and flexible pricing plans to accommodate every individual's fitness journey. Choose from a variety of membership options designed to suit your needs and budget. Our basic plan offers essential access to our facilities and resources, ideal for those starting their fitness journey or seeking occasional guidance. For those looking for more comprehensive support, our premium plan includes personalized training sessions, nutritional counseling, and exclusive perks to maximize your results. We also offer flexible payment options, including monthly, quarterly, or annual subscriptions, ensuring you have the freedom to choose what works best for you. With transparent pricing and no hidden fees, investing in your health and wellness has never been more straightforward. Join us today and take the first step towards a healthier, happier you.


NOTE: All memberships require a bank account and routing number.

What You Get

See what is included in your membership.

Monthly Member


Gym Access


All Amenities & Locker


Hit Your Goals

Walk In Day/week/month Passes


Gym Access


Same day only


Discounts if you upgrade

Personal Training pass


Gym Access


1:1 Training


Fitness Consultation

Join Now

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